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Prime Day just proved summer is a second Q4

Prime Day just proved summer is a second Q4 The demand curve grew a second peak. Plan for both. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. Book a call and let's see how we can help you grow 👉 book a call with me. Prime Day ran June 23 to 26. In four days, US shoppers spent $26.4 billion online, up 9.3% over last year, according to Adobe. Put that next to the winter peak: Cyber Monday 2025 came in...

Jul 2, 2026

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3 min read

Stop copying the brand that just went viral.

Stop copying the brand that just went viral. It scaled in a market that doesn't exist anymore. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. Book a call and let's see how we can help you grow 👉 book a call with me. You read the teardown of the brand that just blew up, and somewhere around the third point you started planning how to run the same play. I do it too. A brand goes vertical, someone...

The reason your ads keep getting more expensive...

Jun 30, 2026

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4 min read

The reason your ads keep getting more expensive...

The reason your ads keep getting more expensive... It isn't in Ads Manager. Look one step upstream. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. Not currently happy with the results you're seeing / getting? Book a call and let's see how we can help you grow 👉 book a call with me. This is the order a brand actually gets built in: The product ships first. Then the team goes to work winning attention...

The $1M launch lever that doesn't need a markdown.

Jun 28, 2026

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3 min read

The $1M launch lever that doesn't need a markdown.

The $1M launch lever that doesn't need a markdown. How to reward your best buyers without bleeding margin on everyone else. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. Not currently happy with the results you're seeing / getting? Book a call and let's see how we can help you grow 👉 book a call with me. SET Active sold $1 million in one hour off a single drop. No sitewide sale, nothing marked down....

Your store went live in ChatGPT, but is it visible?

Jun 25, 2026

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3 min read

Your store went live in ChatGPT, but is it visible?

Your store went live in ChatGPT, but is it visible? Is your product data good enough to get you recommended? Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. Not currently happy with the results you're seeing / getting? Book a call and let's see how we can help you grow 👉 book a call with me. Shopify flipped a switch in late March and millions of stores became shoppable inside ChatGPT, plus Microsoft...

Your SMS calendar is quietly killing your list

Jun 22, 2026

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3 min read

Your SMS calendar is quietly killing your list

Your SMS calendar is quietly killing your list More sends ≠ more revenue Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. On average our clients are growing 58% year over year and doing so more profitably. Book a call and let's see how we can help you grow 👉 book a call with me. A calendar with every text-worthy date of the year in it can make your SMS program worse, not better. If every date earns a...

One of your channels never pays you back... time for an audit.

Jun 20, 2026

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3 min read

One of your channels never pays you back... time for an audit.

One of your channels never pays you back... time for an audit. Your average is hiding it. Split payback by channel and find the money-loser before you scale it. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. On average our clients are growing 58% year over year and doing so more profitably. Book a call and let's see how we can help you grow 👉 book a call with me. Two weeks ago this newsletter told you...

Your Shopify theme could get your Google account suspended

Jun 18, 2026

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4 min read

Your Shopify theme could get your Google account suspended

Your Shopify theme could get your Google account suspended New Merchant Center terms hit Monday. The 30-minute audit before July. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. On average our clients are growing 58% year over year and doing so more profitably. Book a call and let's see how we can help you grow 👉 book a call with me. Monday, June 15, Google's new Merchant Center Terms of Service took...

Jun 15, 2026

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3 min read

Your ESP is not free to keep.

Your ESP is not free to keep. Pull the invoice, price the alternative, and multiply the gap by 12. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. On average our clients are growing 58% year over year and doing so more profitably. Book a call and let's see how we can help you grow 👉 book a call with me. Every operator uses the same incorrect calculation for their ESP. Switching gets recorded as...

The cheapest revenue in your store is post-purchase.

Jun 13, 2026

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4 min read

The cheapest revenue in your store is post-purchase.

The cheapest revenue in your store is post-purchase. You already paid the CAC. Build the post-purchase offer before you buy more traffic. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. On average our clients are growing 58% year over year and doing so more profitably. Book a call and let's see how we can help you grow 👉 book a call with me. The highest-intent moment in your funnel is the 60 seconds...

Your quiz is bleeding the traffic you just paid for. Here's where it breaks and how to fix it this week.

Jun 11, 2026

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4 min read

Your quiz is bleeding the traffic you just paid for. Here's where it breaks and how to fix it this week.

Your quiz is bleeding the traffic you just paid for. Here's where it breaks and how to fix it this week. You're making customers decide before they understand. That's where conversion dies. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and Creative Strategy. On average our clients are growing 58% year over year and doing so more profitably. Book a call and let's see how we can help you grow 👉 book a call with me. You...

Ads aren't your conversion problem. Checkout is. Here's how to find out for sure.

Jun 8, 2026

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4 min read

Ads aren't your conversion problem. Checkout is. Here's how to find out for sure.

Ads aren't your conversion problem. Checkout is. Here's how to find out for sure. 10-point checkout CR gain. No extra ad spend. Nord Media helps DTC brands between $1M – $100M+ in revenue scale by driving profitable growth utilizing Meta, Google and creative strategy. We're currently taking on 1-2 brands for Q3. We limit out spots to ensure our clients get the direct support needed to achieve their goals. Book a call and let's see how we can help you grow 👉 book a call with me. You audit your...

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Prime Day just proved summer is a second Q4

Stop copying the brand that just went viral.

The reason your ads keep getting more expensive...

The $1M launch lever that doesn't need a markdown.

Your store went live in ChatGPT, but is it visible?

Your SMS calendar is quietly killing your list

One of your channels never pays you back... time for an audit.

Your Shopify theme could get your Google account suspended

Your ESP is not free to keep.

The cheapest revenue in your store is post-purchase.

Your quiz is bleeding the traffic you just paid for. Here's where it breaks and how to fix it this week.

Ads aren't your conversion problem. Checkout is. Here's how to find out for sure.

Nord Media

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