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Hidden fulfillment metrics like “pick accuracy” and “damage rates” directly impact customer retention... Here's how to audit your 3PL's real performance.
TikTok kills winning creatives faster than any platform... Here's the system that extends content lifespan and maximizes ROI.
Apple's privacy changes make Facebook's conversion tracking unreliable... Here's the attribution stack that captures what Meta misses.
Why TikTok Shop funnels fail and the 3-part framework for product, pricing, and checkout.
Why most brands test too many variations and never find real winners (the statistical significance problem).
How micro-influencer campaigns drive the highest LTV customers through paths Facebook can't track.
Subscription models can destroy cash flow... unless you play it smart.
The cash flow math behind holiday spending when CPMs spike and inventory drains your capital.
The API change that's about to tank carefully optimized campaigns... And your damage control plan for it.
How to stock Q4 inventory without running your cash dry.
The exact prompts that turn ChatGPT into a conversion-focused copywriter.
What worked at $10K won’t cut it at $50K. This roadmap shows how to scale without guesswork.
